Plant-based meat alternatives struggle to make the cut
(FarmWeekNow) -- Offerings of plant-based meat alternatives expanded in recent years, but they haven’t captured consumers’ interest nearly as much as some economists expected. According to a new report from CoBank’s Knowledge Exchange, the market for plant-based meats likely reached a tipping point as the initial period of exceptional sales growth appears over. “Whatever their reason for purchase, plant-based offerings appear to have fallen short of consumers’ expectations in terms of either cost or performance,” said Billy Roberts, senior food […]
