Is subscription-based e-commerce the future of online selling?
Subscriptions are not an extraordinary concept. They didn’t emerge after the technological advances of the last decade. Subscription-based services have been around for a very long time. People love to subscribe to things like magazines, internet services, or even TeamViewer Tensor. However, within the e-commerce industry, subscription-based models are a relatively recent trend. More and more e-commerce companies are considering making a switch to a subscription model. Others are adding subscription models to their existing e-commerce operations, like Amazon Fresh. […]
