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Radio Advertising

We provide opportunities throughout the broadcast week on Heartland Newsfeed Radio Network to feature local, Illinois and Missouri state, Midwest regional, and national advertising spots.

We insert advertising during the morning, afternoon, and evening dayparts during weekday broadcasts, as well as during the weekend.

Radio ad insertion of the above slots are scheduled for airplay during the following times in U.S. Central time:

  • Weekday morning daypart: 8 a.m. to 11 a.m.
  • Weekday afternoon dayparts: 11 a.m. to 1 p.m. and 1 p.m. to 3 p.m.
  • Weekday evening dayparts: 3 p.m. to 5 p.m., 5 p.m. to 7 p.m., and 7 p.m. to 9 p.m.
  • Weekend dayparts: The hours of 9:01 p.m. Friday through 11:59 p.m. Sunday are considered weekend dayparts.

You will be able to select radio ad campaigns ranging from 15 seconds to 90 seconds (1:30).

The published rate is a weekly rate with a minimum ad run rate of three (3) airings per week. Advertisers will be billed at the end of each billing cycle at the weekly rate posted for each daypart, timeslot, and ad length selection. The rate also reflects for ad campaigns running from one (1) to 36 weeks. (Please contact the Advertising Department if you wish to run a radio campaign running for a full calendar year.) At this time, we do not recommend prepaying for this service.

$8.00$41.00

Clear

Additional information

Daypart

Weekday Morning, Weekday Afternoon, Weekday Evening, Weekends

Time (CST/CDT)

8 a.m. to 11 a.m., 11 a.m. to 1 p.m., 1 p.m. to 3 p.m., 3 p.m. to 5 p.m., 5 p.m. to 7 p.m., 7 p.m. to 9 p.m., Weekends Anytime

Ad Length

:15, :20, :30, :45, :60, :90

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hmgcil newfooter UpdatedMarch2025

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DEADLINES & PUBLICATION INFORMATION

Daily deadlines
News and sports submissions
: 11 p.m. Central
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Monday-Friday deadlines
Other business inquiries: 5 p.m. Central

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Normal publication:
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