Domino’s has tantrum over Jericho/Gage match in AEW
A regular TV advertiser for All Elite Wrestling (AEW) is throwing a temper tantrum.
Domino’s Pizza, who is an active advertiser for the promotion’s Dynamite show, is fuming over a segment from the show’s main event.
The main event between Chris Jericho and Nick Gage was revealed to have the most viewership. However, this is not what Domino’s has their undergarments in a wad.
The company has shared concerns with the ad placement during Dynamite’s special Fight for the Fallen show July 28.
According to a report from WrestleTalk, a representative of the company claims they did not know of the match beforehand. Domino’s spokeswoman Jenny Fouracre-Petko makes this statement to Front Office Sports that they were not informed of the violent AEW match.
“Domino’s was not involved, nor had any foreknowledge, of the gory scene on the ‘AEW Dynamite’ main event,” Fouracre-Petko stated. “We share the concerns expressed about this incident and the content of this TV-14 rated program, and are assessing our advertising presence on it going forward.”
Domino’s concerns may very well be inaccurate
WrestleTalk also reported in a prior story that AEW president Tony Khan spoke about the match with officials with WarnerMedia. Also involved in those conversations were executives overseeing TNT operations.
There were no objections from WarnerMedia or TNT prior to the match airing.
However, although not confirmed, it is possible that all parties were notified about the match. This would include communications with advertisers. This could mean that key marketing officials at Domino’s may not have relayed the memo.
If Domino’s goes, Pabst Blue Ribbon wants in on AEW advertising
A national beer brand disagrees with how Domino’s is handling the situation.
Pabst Blue Ribbon appeared to heavily disagree with a series of hilarious tweets on the situation.
Nick Gage appears to have launched corporate warfare with his appearance on Dynamite. This may result in some serious competition for ad space during AEW programming.
Gage responds to the situation, then bashes Pabst Blue Ribbon
Gage has responded to the situation via Twitter:
i tried to cut jerichos scalp off my bad TMZ it is what it is but yeah thanks aew and thanks all MDK gang members we showed em whats up and also sorry dominos didnt mean to offend you guess im too ultraviolent for tv oh well all my new fans come see me at GCW its MDK all fn day pic.twitter.com/R0johIQv7B
— Nick FN Gage (@thekingnickgage) July 30, 2021
However, it was later revealed in the day that Gage attacked Pabst Blue Ribbon:
— Pabst Blue Ribbon (@PabstBlueRibbon) July 30, 2021
Stay tuned as we continue to follow this dumpster fire situation. Will Domino’s pull their advertising from AEW? Could Pabst Blue Ribbon take over those spots? Will we see Nick Gage in AEW again? Let us know in the comments.
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Jake Leonard, a broadcast media and journalism veteran, is the editor-in-chief of Heartland Newsfeed. Leonard is also GM and program director of Heartland Newsfeed Radio Network, wrestling editor and contributing writer for Ambush Sports, a contributing writer for My Sports Vote and Midwest Sports Network, and a former contributor to Bleacher Report and Overtime Heroics. He resides at home in Nokomis, Ill. with his dog Buster.
