Marketing Content Writer

You love to tell a story, deliver a message, and do it in a way that gets noticed. An inventive hook for your content, and articulating how your solution addresses a problem is your winning formula. Engagement, opens, and downloads fuel your fire to create powerful content.

Translating technology speak into narratives that drive awareness and interest with a target audience energizes you. Making sure content aligns with business strategy, key messages, and effectively integrates into marketing efforts to drive awareness and demand is your superpower. You know better than anyone that words matter. That’s why you’re passionate about compelling content.

Do you love the energy in working with teams to bring a story to life? Have a passion for content? Get a high when you think of innovative approaches for content?

If so, we’d like to meet you! Why? Because we’re searching for a content writer who can help us drive content along the buyer’s journey to broaden our engagement with the security community! We want to help organizations create space to do what they love best — and sharing how we do that through our content is paramount.

• Provide you with a unique opportunity to develop content that makes organizations take note of Expel
• Give you experience working in an environment with a team who truly cares about doing meaningful work
• Provide you access to an entertaining team of highly-inventive marketers and the space to try new things and create content that gets noticed

• Develop, write, and edit marketing demand generation content that helps drive awareness and consideration of Expel solutions
• Collaborate with the marketing team to understand how content is contributing to our pipeline growth goals
• Test new messages and new ways to package content along the buyer’s journey to drive engagement and conversion
• Be one of our go-to content writing gurus for all things demand content-related

• A passion for short form writing
• A talent for hitting deadlines and working collaboratively to tell a differentiated story
• Strong prioritization, planning, and project management skills to meet deadlines
• At least one year of B2B enterprise tech marketing writing experience; cybersecurity experience is a plus
• Four or more years of total experience writing demand generation marketing content; with a portfolio of published work that demonstrates consistently high-quality writing and/or research skills
• Experience working with subject matter experts (SMEs) to create content
• Editing and proofreading skills (SEO writing experience a big plus) with knowledge of AP style
• A Bachelor’s degree or a compelling story

The base salary range for this role is between $77,600USD to $112,500 USD + bonus eligibility and equity.

We believe in paying transparently and equitably. Your salary will ultimately be based on factors such as your experience, skills, team equity, and market data. You’ll also be eligible for unlimited PTO (which we model and encourage), work location flexibility, up to 24 weeks of parental leave, and really excellent health benefits.

We’re only hiring those authorized to work in the United States. We do not currently sponsor immigration visas.

We’re an Equal Opportunity Employer: You’ll receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

We’ll ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please let us know if you need accommodation of any kind.

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